BARNETT Expand. Systematically.

Industrial B2B Partner Expansion

Build a partner expansion system that actually runs.

We help your team move from scattered partner updates to a clear system with responsibilities, visibility, and practical next steps.

  • No software lock-in. Works with your existing environment.
  • Clear responsibilities across sales, operations, and partner teams.
  • Fast ramp with a structured 4-6 week delivery cycle.

Without a system: partner updates sit in email, deals stall silently, and your team finds out too late.

4 years operating this system in industrial B2B teams.

40+ partners managed across 4 continents.

Built for operations so your team can run it without software lock-in.

Book Discovery Call (15 min) See Pricing

4-6 weeks typical. 30 days with fast IT decisions.

Who It Is For

Two situations. One clear solution path.

Build from zero

New partner channel setup

You need a practical structure for onboarding, deal tracking, and a clear weekly execution rhythm.

Stabilize existing channel

Partners exist, but visibility is weak

Updates are fragmented, accountability is unclear, and expansion momentum drops between follow-ups.

Every month without visibility: deals slip, partners go quiet, competitors move in.

How It Works

Simple 3-step execution.

Step 1

Discovery + Workshop

We map your current process, blockers, and decision constraints.

Step 2

Build Sprint

We implement the workflow, templates, and operating rules.

Step 3

Activation

Your team launches with practical support and clear next actions.

Timothy Barnett

About

Hi, I'm Timothy.

I've spent 4 years building partner expansion systems for industrial B2B companies — aviation, steel, wood, concrete, and composite materials.

  • 40+ partners across 4 continents
  • Partner revenue nearly doubled in 3.5 years
  • Managing millions in partner-driven revenue

At LAP Laser, I built this partner expansion system from scratch and operated it for 4 years inside real industrial B2B teams. Now I offer the same system as a service.

Connect on LinkedIn →

Pricing

Pick the tier that matches your complexity.

Typical Partner Deal Value

€50K-€500K

Common value range per won partner deal in industrial B2B.

One recovered deal can already offset the sprint investment.

Tier comparison below

Range varies by deal scope, product mix, and market.

Foundation

Get visibility into partner activity

€7,500

  • All partner deals and statuses in one view
  • Clear owner and weekly operating cadence
  • Starter list with 10 target partners
  • 1h setup call + 30-day support
Book Foundation Discovery
Professional · Most Popular

Partners sell from day 1

€12,500

  • Everything in Foundation
  • 20 target partners plus recruiting outreach toolkit
  • Sales material cleanup so partners pitch clearly
  • CRM sync so updates stop getting lost
  • Full IT support for 60 days
Book Professional Discovery
Enterprise · Most Complete

12 months of optimization included

€25,000

  • Everything in Professional
  • Roll out in 3+ markets in parallel
  • Quarterly target pack updates (partners + customer accounts)
  • Continuous optimization program for 12 months
  • Full-year IT and operations support
Book Enterprise Discovery

Early Adopter Offer: First clients who provide a testimonial receive €2,500 off (Foundation/Professional) or €5,000 off (Enterprise).

Not sure which tier fits? Book a Discovery Call — we'll figure it out together.

Partner Update Flow

Two practical ways partners send updates.

Shared Workspace (Recommended)

Partners update directly in your approved workspace. Your team sees changes immediately.

Use this when IT allows guest access.

Secure File Sync (No Guest Access)

Partners update their own file. Your team imports it into the internal board with a repeatable routine.

Use this when IT blocks external access.

You do not need to decide this now. The right option is selected during Discovery.

FAQ

Plain answers before the first call.

Is Barnett a new consultancy?

Yes — as a standalone business. The system behind it is not. I built and operated it at LAP Laser for 4 years, managing 40+ partners across 4 continents. Now I'm making it available as a service.

Do you already have public case studies?

Not yet as a standalone consultancy. The system itself has been operated for 4 years in an industrial B2B environment. Early projects include structured before/after metrics in the handover pack.

Why should I trust a consultant I found online?

Fair question. I've spent 4 years at LAP Laser building partner channels across 4 continents — this isn't theory from a business school. The 15-minute discovery call is free and no-pressure. If it's not a fit, I'll tell you directly.

Is this just another "system" that sounds good but doesn't work in real industrial B2B?

The system runs in SharePoint, Google Workspace, or your existing CRM — not custom software you need to maintain. It's designed by someone who had to make it work internally first, not sell it externally.

How do we choose the right tier?

We decide based on your current channel maturity, number of markets, and IT constraints. Most teams start with Professional.

Do we need to buy new software?

No. The system is designed to run in existing SharePoint/Google-based environments.

What happens if IT blocks external access?

Then we use Secure Sync so your team keeps full internal control without partner guest accounts.

How is data handled?

Customer-tenant-first storage is default. Local storage is temporary on encrypted devices. GitHub is code/templates only, never customer data.

How is AI used?

API-based usage only (not web UI). Personal data is avoided by default, and processing location depends on provider plan.